More and more company owners are using sms marketing and they are doing it with success. Why should you consider following their example? Well, here are a few benefits of the use of sms marketing. Sms marketing provides a limitless marketing potential, offering you the possibility to send targeted promotions via text. It is very reliable, it has a high open rate and a high conversion rate and since the messages are short, people actually read them. The power of text messaging is impressive and you should choose to learn more about it, as it can help your company grow more than you can imagine.